VALUE PROPOSITION.
In my current reason to wake up that helps me avoid poverty and homelessness, we get tonnes and tonnes of project/ event/ program proposals. The one thing they always lack is value proposition. They're usually passionate and self- centred so very little thought is given towards the practicality of the proposal, the fine print of execution but most importantly, the benefits accrued to the other party. What will our organisation get from it? Predictable reply: We will put your logo on our promotional material and mention you during the event. What else? We're doing what your organisation is doing so you should support us. So what exactly do we do? Vaguely explains why they don't think Coldplay is a rock band Have you gone through our website or social media pages to know exactly what we stand for and the projects we have been involved in? No, but... How can you offer us value? You tell me. You know the organisation best so I think you would be the best person t...